I interviewed Jay Adelson, Chairman and CEO of Revision 3 recently at the Pacific Crest Digital Media & Entertainment Forum, held in New York City. Jay spoke about the following topics:

His Background and linkage from former and current companies: Equinix & Digg

Disintermediation, content as distribution channels

R3 as the first ITV network that creates unique content geared towards the on-demand viewer, the long tail of content.

IPTV/ITV debate – It’s a means to reach people using different forms of technologies, it’s all unified by pushing content over IP

Hollywood is not the place to go to create content for this new audience.

R3 moving to the living room, i.e. can their production match consumers expectations?

Akimbo and other companies – are they competition or is R3 going to align itself with them?

Methods of content discovery – He sees Digg as offering the possibility of new and better search tools for video content

Growing the viewership beyond their core Demo of young males to include a broader audience.

Show content length – short verses long form content – the user, the advertiser. He sees there will always be a market for short form content

To watch the interview with Jay, please go to our Interview Section