By: Levi Shapiro

Mobile World Congress is occurring this week in Barcelona. The large presence of healthcare, automotive and consumer goods companies this year points to the expanding role of wireless across industries. This theme can be seen among the Israeli companies exhibiting in the Israeli Export Institute pavilion, which range from healthcare to CRM to satellites. Below is a short description of each:

• Amos-Spacecom is a satellite company offering global services to mobile operators, ISPs, VSAT, governments, DTH and TV broadcasters. The AMOS-5 satellite, planned for launch in June 2011 to 17°E location, will provide powerful Pan-African C & Ku-band beams over Africa. AMOS-2 and AMOS-3 are already serving Europe and the Middle East. In addition, AMOS-4 and AMOS-6 are scheduled for launch in 2012

• AtlasCT develops LBS and mapping products for enterprises, developers and consumers.Enterprises incorporate Atlas servers for Maps, Geo-services, GIS and LBS. Developers use Atlas' cloud-based API's and tools. In addition, Atlas created consumer applications including GPS Navigation, Social Location Sharing and Child Tracking. Customers include Nokia, Yellow Pages and Dunn & Bradstreet

• Bit2Go creates middleware for carriers to integrate mobile and online experiences. This includes three products for Orange Israel- friends2go (for Facebook) Twich (Twitter) and Bit2cell- a white label toolbar to deliver web content and video to any mobile via one click

• BoomeRing provides converged communication software to enterprises, fixed-line and alternative operators. This includes a free Roaming tool for fixed-line operators in Amos-Spacecom is a satellite company offering global services to mobile operators, ISPs, VSAT, governments, DTH and TV broadcasters. The AMOS-5 satellite, planned for launch in June 2011 to 17°E location, will provide powerful Pan-African C & Ku-band beams over Africa. AMOS-2 and AMOS-3 are already serving Europe and the Middle East. In addition, AMOS-4 and AMOS-6 are scheduled for launch in 2012 more than 150 countries, allowing them to terminate inbound and outbound calls while integrating mobile, VoIP and fixed communications

• Ceedo develops and markets virtualization software that allows fixed and mobile operators to deliver Windows software such as Office, email and backup applications to subscribers' PCs through the cloud or on laptops, netbooks or cellular modems, without IT infrastructure. The company was a Finalist in the TechCrunch40 Awards

• CellGuide is a fabless semiconductor company, focusing on location and navigation solutions, and providing multi-beacon positioning solutions for consumer devices. CellGuide's embedded GNSS solutions is being used for wireless and other mass-market consumer devices

• Cellint provides worldwide road traffic information by tracking anonymous mobile phones in vehicles. Based on this data, Cellint also develops a variety of end-user subscription applications. The platform is used by cellular operators to provide road traffic information services and optimize RF performance

• Comarcom offers its patented Vega antennas for cellular base stations. This unique family of high gain, narrow beam, dual polarization antennas is designed to enable cellular operators to extend and improve coverage to areas that are difficult to service

• Craze Digital has one of the larger music video catalaogs for online and mobile music. The library specializes in exclusive licenses of Hip Hop music artists, garnering over 3 million daily views and up to 45 million daily minutes viewed

• SlideIT with more than two million users worldwide, is a simplified means to enter text on touch screen devices. The solution combines sliding with tapping, while predicting desired words at the same time as you slide. SlideIT is available as a free download for Android, iOS, Windows and Symbian

• Discretix platform and content protection allow service providers to securely deploy premium content across smart devices. Discretix solutions are field-proven in millions of devices, across all platforms and operating systems. The company works with large operators and OEMs such as NTT DoCoMo and Samsung

• Eurotech develops telecom gateway solutions, especially VoIP and SIM server systems. The company offers to system integrators, corporations, small businesses and SOHOs a line of products that interconnect with GSM/CDMA/UMTS cellular networks.The company has more than 500,000 voice ports deployed worldwide

• Feedbox uses a proprietary cellular platform to measure customer experience at the point of contact. The company offers a range of consoles used by retailers, restaurants and other service providers to provide real-time customer feedback from multiple locations. Current customers include retail, restaurant, fitness and banking chains with a national footprint

• FibroLAN provides Fiber-Optic Networking for carriers, service providers and mobile operators. The company's focus is Carrier Access solutions, including mobile backhaul. The company has OEM / reseller agreements with Nokia Siemens and others

• Flash Networks provides mobile Internet tools for operators to manage and monetize their mobile Internet traffic. Customers include O2, Orange, SingTel, T-Mobile, Telefonica, Telenor, Verizon and Vodafone

• GSTAT creates analytical and data mining solutions to support automatic decision makingOur advanced analytical solutions maximize customers' ARPU by increasing customers' share-of wallet (cross/up-sell recommendations) and by optimizing the retention process. Customers include Citi, Bank Hapoalim, ICQ and Cellcom

• IXI provides complete mobile email and messaging solutions for the enterprise segment and for MVNOs. The IXI end-to-end platform comprises mobile applications (Symbian and Android platforms) and messaging

• Logia manages operators' application stores and content strategy including content aggregation, carrier in-app billing, store fronts as well as an end-to-end white label application store. Logia has more than 50 mobile operator customers worldwide, including Telefonica, Vodafone, Airtel, Reliance, Smart, Turkcell and Cellcom

• Media Market is a mobile content provider with a supporting messaging gateway platform. Their mobile content subscription services deliver unlimited Trivia and Tips, while allowing end-users to win prizes. The company licenses their mobile service delivery platform to MNOs, aggregators and content providers

• MailVision (http://www.mailvision.com) provides mobile SIP clients for all major Smartphone platforms. Operators are able to increase network capacity for roaming users and offload VoIP to WiFi and 3G data networks MailVision works with customers such as Motorola, Intel and Cellcom

• Mer Telecom provides end-to-end wireless infrastructure systems integration for operators in developing markets. This includes network planning, site design, manufacture, supply and erection of towers, site construction, equipment installation, network optimization and site control and management

• MIND provides convergent, real-time mediation, rating, end-to-end billing and customer care services forMobile, Wireline, VoIP and Quad-play carriers worldwide. Mind is also a developer of call management systems. Customers include H3G Italy, Cable & Wireless, SingTel, HSBC, Renault, NATO, PCW, European Parliament, BMW, Nestle and UPS

• MobiApp Technologies offers free-to-user mobile technology for indoor, location-based social network or retail applications where GPS is not effective. The product is independent of the mobile operator, allowing them to offer a variety of social applications via the mobile internet, supported by LBS Advertising

• Optiway offers single optical fiber solutions for network operators, telecom integrators and property owners to extend coverage and provide in-building cellular communication. Multiplexing sources on the same single-fiber-platform, using different standards for single or multi-operators, helps simplify design and reduce project costs

• Origin GPS is a developer, manufacturer and supplier of advanced small-sized GPS modules and GPS antenna modules. The product line focuses on the M2M industry and handheld mobile devices.Their GPS receiver modules with built-in antenna serve device markets where smallest modules and performance are critical

• Phonaris provides a comprehensive cloud-based solution for enterprise IT departments to manage and support their employees' smartphones and tablets. It enables full remote control, deployment of settings, apps and security policies to groups as well as cost control measures

• Pic2world provides customers with three products for smartphones: a commercial tour guide, tour contents exchange community, and automatic tour photo naming management. The company is partnering with TripAdvisor and other travel related customers

• QuadManage designs, develops, and deploys mediation products that bridge multiple core telecom networks. These help operators provide accurate and efficient data for OSS/BSS and management functions in pre-IMS and IMS environments. Customers include Telefonica, Bezeq and Intel

• RADWIN delivers wireless connectivity solutions in the sub-6GHz domain that improve performance for broadband access, backhaul connectivity, private networks and specialized broadband mobility applications

• RCS is the world's largest online trader of cell phones, digital cameras and portable electronics. They recently began trading laptops, computers and computer components. The company manages a network of buyers and sellers utilizing RCS' trading platform, with operations in 128 countries and hundreds of deals completed daily

• Runcom provides 4G mobile and fixed WiMAX and LTE end-to-end solutions. This includes chipsets for user terminals and base stations, a variety of indoor/outdoor CPEs, base stations, ASN GTWY, NOC and vertical solutions.Runcom has more than 250,000 BWA terminal and 3,000 Base station deployments

• Saguna develops a mobile Content Delivery Network (mCDN) that reduces content transport cost by approximately 70 percent while maintaining carrier-grade user experience and service delivery standards.The system creates a storage overlay inside the RAN and automatically brings the most used content as close as possible to the user

• Screenovate extends the smartphone experience into other platforms, including TV, automobile and PC. Screenovate's first product is Smart TV - a carrier branded alternative to Google / Apple TV, connected to the TV via HDMI. It communicates with the smartphone via Wi-Fi and beams the smartphone onto the TV

• SerVision manufactures high performance digital video recorders and remote video transmission systems for the security and transportation sectors. Their security communications expertise includes video transmission over cellular networks and mobile CCTV, having deployments with GE, Siemens and others

• Skiller's mobile multiplayer gaming platform for skill games lets users play and interact using a variety of social features. Virtual currency allows users to buy virtual goods in the app store. Developer tools permit social and multiplayer features in 3rd-party games, including virtual currency and goods

• TechnoSpin develops and manufacturers small wind turbines (up to 20 kW) that provide significant energy cost savings for telecom base stations. The company has several successful installations worldwide on top of telecom towers, partnering withTelefonica, Nokia Siemens and Safaricom (Kenya)

• Telco Systems' mobile backhaul products help operators evolve transport networks into service-assured Carrier Ethernet networks supporting Ethernet OAM, synchronization interworking and standardized circuit emulation. Customers include Time Warner, BT, Telefonica and NTT

• TeleMessage (delivers text, voice, video and multimedia messages to and from any communication device: SMS, MMS, video, voice, fax and email. Their three product lines are SMS to Voice, PC to Mobile, and Messaging Gateway. Customers includeVerizon, Sprint, Telstra and T-Mobile

• 3GVision provides mobile barcode services, using the camera phone to scan 1D/2D barcodes. The i-nigma platform helps create, manage and track barcode services. i-nigma is deployed at hundreds of enterprises and installed in over 200 million mobile devices

• TodaCell is a fully-managed, premium mobile ad network for Smartphones and high-end, display devices.  The company works with mobile operators in North America and Europeas well as mobile marketing and advertising agencies

• TriPlay has a three screen media delivery platform for sharing personal digital content (e.g., videos, images, music and text) across multiple devices. TriPlay's platform allows users to send and receive any digital data anywhere in the world from any online device. They are working with Pelephone (Israel) and Deutsche Telekom

• WaveIP develops point-to-point and point-to-multipoint broadband wireless solutions. Optimized for backhaul and HLS applications, WipAir addresses key carrier grade radio parameters: High net throughput of 270 Mbps, 1msec latency, 50,000 PPS delivery, RF interference robustness and time synchronization

• Waze is a free navigation application allowing commuters to use turn-by-turn, crowd-sourced navigation with real-time traffic updates and a variety of fun social and gaming elements

• Wireless Links addresses the fleet management, asset tracking and dispatch markets. Key features include in-vehicle WiFi / GPRS wireless router, signature capture with 97% compression and 5 year standard-battery operating life 

Related articles

• Mobile VoIP Users To Reach 139 Million By 2014, Thanks To Social Media (socialtimes.com)
• SingTel's mobile users rise to 383 mln at end-Dec (reuters.com)

By: Levi Shapiro

Israeli Mobile Companies (Part I)
 

	Allot Communications uses deep packet inspection (DPI) to provide IP service optimization for carriers, service providers and enterprises. This provides visibility for managing applications, services and subscribers. Reference customers include FastWeb, NTL (Virgin Mobile), Vodafone and Portugal Telecom
	Amimon enables wireless display of mobile content to the TV screen. Amimon founded the WHDI consortium (Wireless High Definition Interface), helping define industry standards for wireless transmission of video from any source to the TV. They partner with TV and PC manufacturers like Sony, LG, Haier, Asus and HP
	ASOCS develops and markets chips that can run across three mobile communication network standards at the same time. ASOCS has shipped products to China Mobile, China Broadcast Corp and key players in the aerospace industry
	AttracTV is a web-based, video widget management service for placing video-related widgets on the screen. Viewers can click and engage with applications while watching online video. AttracTV partners include MTV, ESPN and "Big Brother"
	Audio Codes works with service providers to deliver high-quality voice services over data networks. To date, Audio Codes has had the most success with wireline operators, such as Cox, Telefonica and Cable & Wireless, seeking to expand their current offering to mobile handsets
	BIS is a white-label DropBox for service providers. Fixed line operators, ISP's and System Integrators (SI's) are able to offer a cloud storageplatform. The company is live with Israeli telcos and ISP's, including Netvision, Bezeq and 012 Zahav
	Ceragon Networks addresses the biggest problem facing wireless operators- greater backhaul capacity. Carriers are able to migrate from TDM to IP across GSM, CDMA, EV-DO, HSPA, LTE and WiMAX. Customers include AT&T, Hutchison 3 group, Tata, Reliance and KPN
	ComAbility develops tools for telcos and service providers (SPs) to automate subscriber and service operations. Cisco, Oracle and IBM are technical and development partners
	CommuniTake is a CRM tool in which mobile handset users permit a virtual take-over of their Smartphone device by a support representative. Carriers, device manufacturers and brands are using this tool to augment their customer service and CRM efforts
	Ethrix specializes in mobile Interactive Video Services (IVVR). Carriers and content owners are launching mobile video products like live TV, video dating, video blogs and portals, video Ring Back Tones, video mail, speech recognition for mobile video and even video-based mobile banking and tele-medicine
	Exent provides a games-on-demand platform for B2B partners like Verizon, Qwest, Telstra, and T-Mobile. Services are available for PC and Android devices. Their catalog includes 1900 games with 1 million users worldwide more than $10 per month average revenue per user (ARPU)
	GoNet Systems provides outdoor Wi-Fi infrastructure solutions for urban, 3G offload deployments. GoNet base stations operate alongside 3G networks, enabling cellular operators to build large-scale networks with high data volumes.  GoNet works with several Asian operators and local networks like Las Vegas
	Recently acquired by Russian digital media heavyweight DST from AOL, ICQ operates an Instant Messenger service for 45 million PC and 1.2 million mobile users. ICQ leads the market in Germany and Russia, with most consumers aged 12-24. Carriers such as T-Mobile, Vodafone, O2, Megafon and Orange offer ICQ's IM client
	Idomoo is an automated tool for carriers to generate targeted, personalized videos. The technology automatically generates an unlimited number of personal, professional videos from content received from the operator. Videos that explain bills, promotions, etc can help reduce churn and increase revenue
	Infogin's suite of mobile browsing tools deliver the richness of a PC web experience to any mobile device. Customers include carriers like Orange, Vodafone, Telefonica and publishers such as Microsoft and AOL
	IPgallery delivers network-centric solutions enabling converged IP Telephony, IPTV and Web services for residential and business segments. Services include Class 5 IP Telephony, IP Centrex, Mobile Virtual PBX, FMC, IN Services, IMS RCS services, Telco 2.0 and unlimited innovative multimedia services
	ITS Telecom has a suite of fixed mobile convergence tools for operators to provide communication services to their SMB customers. This includes IP PBX services, Data routing/switching services, Firewall and WiFi connectivity. The company operates in more than 50 countries
	Quammy is an application that automatically updates native cell-phone contact lists with data, photos and enriched caller ID, in real time, by accessing social networks. The data collected by Quammy enables operators to better understand the behavior and habits of their customers
	Lexifone provides two-way, voice-activated translation, enabling communication between people who do not speak the same language. Businesses, operators and end-users access the service via telephone. The product launched in English, Spanish and Italian with German, French, Russian, and Chinese this year
	MCE enables operators to deliver device content management, configuration and support/diagnostics.  Whether in-store, online or remotely, mobile operators can support all phone types, manage help desk call volumes and address returned devices. Reference customers include Telus, Wind, Pelephone and Telefonica
	my6sense uses artificial intelligence (AI) ranking technology to learn & understands each user's preferences and identify their critical updates. The application is available for Android & iOS. It ranks and enables sharing of content to and from social streams like Facebook, Twitter and Google Buzz
	MicroPointing offers the smallest mouse device yet-- just 1 square millimeter.  This dot sized control saves space for handset OEM while offering the full functionality of a mouse. The product will be commercially available later this year but is currently being tested by handset manufacturers
	Mobile Tornado helps operators provide tools for enterprises to more accurately manage, track and monitor their workforce. Operators like China Mobile, MTN, BSNL, Telecom Italia, Cellcom and Orange offer these services to enterprises and then share revenue with Mobile Tornado
	One Smart Star offers corporate customers the opportunity to unify Voice, Fax, SMS, Mail, Email and Website communications with a single four digit number or letter, accompanied by the asterisk (*). The company has over 1400 corporate customers in Israel and is now rolling out to 50 countries
	ooVoo is a video and audio conferencing service providing used by enterprises and consumers. Currently, their fastest growth is video calls, permitting HD quality, video messaging and 6 video windows per call. In addition, they provide desktop-to-phone calling across 18 countries
	Orca Interactive provides IPTV middleware, content discovery and recommendations solutions for cable operators, ISP's, telco's, broadcasters and OTT providers. Orca is based in is a unit of France Telecom. Other customers include Optimus in Portugal and UNE inColumbia
	Perfecto Mobile is an application testing and certification service that automatically validates, tests and certifies any application on any handset, with all content and across all networks/geographies. They are currently working with 4 top European operators and an Israeli carrier
	RAD Data Communications provides mobile backhaul, Carrier Ethernet and synchronization solutions, offering cell site gateways for mobile traffic over any wireline and wireless infrastructure. Customers include AT&T, Bezeq, Deutsche Telekom, France Telecom,  TeliaSonera, Telstra, and Verizon
	Radware delivers application delivery solutions for wireline and mobile operators, enabling them to ensure performance and quality of IP-based service. Customers include NTT DoCoMo, Telecom Italia, Telus, Guandong Mobile and Telecom Austria
	Siklu develops milimetric-wave Gigabit Ethernet systems for service providers' backhaul networks.  The company's next-generation, carrier-grade solutions provide Carrier Ethernet services and mobile backhaul for operators.
	Competing with Swype, SnapKeys is a simplified text and data input system for smartphones, tablets and mobile devices using Android, iOS, Symbian and Windows.  Its four imaginary letter keys and word prediction engine allow users to quickly enter text using only two thumbs
	*BRAND offers customers an easy way to get in touch with services and brands by dialing 'Star' followed by the brand selected name/domain. *BRAND is the owner of a patent application for dialing letters of a variable length.  The service is live on all three Israeli operators as well as Telcel in Mexico
	TeleMessage allows operators to provide converged messaging services for any device with Text, Voice, Video and Multimedia. Users can send, receive and manage SMS, MMS, Voice, Fax and E-mail from the Internet, E-Mail, fixed and mobile phones. Customers include Verizon, Sprint, T-Mobile and Orange
	One of the world's largest players in location solutions, Telmap has end-to-end tools for operators to deliver a comprehensive LBS strategy. Over 20 major operators globally have successfully deployed Telmap's location based solutions.
	The Tersus Visual Programming platform makes it easy to create cross-device smartphone and web applications.  Minimal developer training is required, including no coding or scripting. The platform is free with open source licenses and Tersus provides services around the platform
	Traffix Systems helps operators scale, manage and secure their networks. More than 100 service providers use Traffix, particularly their Signaling Delivery Controller (SDC), for 3GPP / LTE control plane. This performs Diameter load balancing and routing and enables gateway convergence
	Tvinci provides a pay-OTT TV platform for linear content, catch-up TV and VOD across devices. Operators can stream premium content across TV, tablet, PC, smartphone, internet enabled STB and game consoles, monetizing through Pay Per View, ads and subscriptions. Customers include MSN, MTV and Orange
	trendIT develops real time demographic solutions to monitor and analyze any location using mobile derived signals. Analytics services include population count with detailed characteristics and real-time monitoring with historical comparisons. Customers include defense agencies, municipalities and retailers
	Vayosoft provides mobile phone management and backup to operators. This includes a remote phone controlling service and a mobile phone backup service to provide over-the-air backup, sync and management.Customers include Orange, Pelephone, Cellcom and Netvision
	Viber is an iPhone and Android application for free VoIP calls on WiFi/3G. A Viber user ID is the verified phone number, so users can immediately see which of their contacts has Viber. Since launching in December, Viber has several million active users
	Wavion Networks provides metro and rural outdoor Wi-Fi, with end-to-end solutions in 2.4GHz, 5GHz and 700MHz for service providers, government and enterprise customers. Wavion base stations are deployed by TTML (India), MTN (Africa),  USI (Russia) and top operators in China, South Korea and the US
	WeFi allows operators to control and manage mobile device access to unlicensed spectrum such as Wi-Fi, with improved service quality and predictability. The system serves 6 million devices globally, with a Wi-Fi hotspots database of over 80 million Wi-Fi networks. Customers include Tier I operators in the US and Israel

Ultra Light Startups is hosting a live webcast panel discussion about what it means to be viral, topics covered include:

What does it mean for media to be viral?
* Why does certain content "go viral" while other content does not?
* Can virality be deliberately "engineered" into a website or does it only happen by chance?
* What are the essential principles of user behavior, media, and technology for making content viral?
* How is virality measured? What metrics are worth tracking?
* Examples of startups successfully "engineered" to go viral
* Which social networks, API's and services are most useful in engineering virality?
* And much more...

Wednesday, February 9th New York City at ibreakfast.  The conversation covered a number of concurrent topics around how will television (however its delivered) connect with people using social media.  Simon Applebaum who spoke at the event called it a "revolution with integrating social media, apps and on-line television."  He also said that VC's need to get into the space and fund companies and projects to jump start the process.


If you as the consumer and have a LG TV, and a Sony Blu-ray DVD, how will the Gate keepers make them interoperable? How will you as the consumer connect divergent devices to all your social media?  Its hard to believe they will create standards, either officially or not especially when you look at the example of the turf being turned up right now with the Google and Apple, this over Google's decision not to support H.264, (owed by MPEG LA, the patent troll) in their Chrome browser. 

Applebaum went on to say, Television will integrate and open Apps and development across their platforms, though when you look at cable providers they have yet to open their API's to developers let alone leverage them internally to their full potential.  For example, when you look at Android, its open to all developers across different sources however, lacks consistency,  when you look at Apple, they totally control all aspects of their App Store, but have a consistent sales experience.


Scott Varland, Social Bomb

His company creates social media solutions for large media outlets.  They also have an API it leverages with different clients.  He called it a social layer on top of social TV and is agnostic with different delivery platforms.   He showed their True Blood allows users to share scenes using their Blu-ray remote to their Facebook and Twitter feeds as well as accessing virtual gifts.  When speaking about VC's, he thought typically they are concerned when having to work with gate keepers.


Bonnie Sandy, 28 Squared

Her company specializes in designers from Africa, Europe and the Caribbean.  She spoke of the divide between TV, Social and Community, this from her base in Brooklyn, NY.   "What makes WebTV work is between you and I and not corporations"

Related articles

• IntoNow: A Social TV App That Knows What You're Watching (gigaom.com)
• The Future Of Television Is Social & Grey's Anatomy "Gets It" (socialtimes.com)

According to the Broadband Forum newsletter from January 6th indicated year on year growth rates of 6.7%, this ending in Q3 2010 for a subscription rate of 508,761,837 according to figures prepared by Point Topic

Robin Mersh, Chief Executive Officer of the Broadband Forum, said, "The patterns of growth are shifting  as some markets reach saturation and emerging markets show remarkable growth rates over this year. In more and more countries we are seeing more than 80% availability and huge take up of broadband.  The Broadband Forum celebrates this major achievement and continues to work towards  empowering new applications and developing enhanced deployment and management solutions to support the broadband and IPTV industries."


The figures show that China and the US have added more lines then any other single market.  The report also went on to show that Eastern Europe saw the biggest gains







DSL is the primary technology in use Worldwide.  The report also indicated that Fiber continues to grow.







Related articles

• Worldwide iPTV Market to Reach US$78.9 Billion in Service Revenues by 2015, According to a New Report by Global Industry Analysts, Inc. (prweb.com)

Wednesday, Feb. 9,  7:30am - 10:00am, 100 Park Ave. Facebook and Twitter have landed on the TV set. Subscribers of Fios TV and U-verse, or people with TV sets from Panasonic, Samsung and other makers, have the ability to give and take social media on TV now. That ability, and the social media entrepreneurs exploiting it, may soon be expanded through Google TV, Apple TV and cable/satellite operators. How will all this impact how you use as well as watch TV--and what are the profitable possibilities from an on-screen social culture? We'll explore it all through this Social Media Week NY edition of IBreakfast.

Produced in conjunction with Simon Applebaum of "Tomorrow Will be Televised" for Social Media Week NY

Speakers:Simon Applebaum, Tomorrow Will be TelevisedBonnie Sandy Sterling, 28 SquaredScott Varland, Social BombSelina McCusker, NBC Consultant  Hosted by Alan Brody, eTV World

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Microsoft announced it will release an H.264 plug-in for Google Chrome in addition to supporting video as part of Google's WebM initiative, this as part of Internet Explorer 9.  As you know, WebM has plans to be supported also within Safari as well as IE9.

Microsoft is releasing a plug-in for Chrome
(Windows version for now) that provides support for H.264. In addition, it's committed to supporting third-party WebM video plug-ins.  Its clear that Microsoft's taking the opportunity to push its browser as a more agnostic approach as opposed just to its own format.

Related articles

• Microsoft offers H.264 plug-in for Chrome, queries Google on WebM (arstechnica.com)