Mobile World Congress Preview
By: Levi Shapiro
Israeli Mobile Companies (Part I)
Israeli Mobile Companies (Part I)
Mobile World Congress, which begins on Monday in Barcelona, is the
largest annual trade show for the wireless industry. More than 90
Israeli companies will exhibit, from public companies such as Amdocs
($5.7 billion market cap) to first time exhibitors like Bit2Go, Onavo,
TechnoSpin, Quammy, DialMyName and IntuCell. Below are some of the companies that will be exhibiting in the Israeli Mobile Association
(www.imaworld.org) pavilion:
(www.imaworld.org) pavilion:
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Allot Communications uses
deep packet inspection (DPI) to provide IP service optimization for
carriers, service providers and enterprises. This provides visibility
for managing applications, services and subscribers. Reference customers
include FastWeb, NTL (Virgin Mobile), Vodafone and Portugal Telecom
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Amimon enables
wireless display of mobile content to the TV screen. Amimon founded the
WHDI consortium (Wireless High Definition Interface), helping define
industry standards for wireless transmission of video from any source to
the TV. They partner with TV and PC manufacturers like Sony, LG, Haier,
Asus and HP
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ASOCS develops
and markets chips that can run across three mobile communication network
standards at the same time. ASOCS has shipped products to China Mobile,
China Broadcast Corp and key players in the aerospace industry
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AttracTV is a
web-based, video widget management service for placing video-related
widgets on the screen. Viewers can click and engage with applications
while watching online video. AttracTV partners include MTV, ESPN and
"Big Brother"
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Audio Codes works
with service providers to deliver high-quality voice services over data
networks. To date, Audio Codes has had the most success with wireline
operators, such as Cox, Telefonica and Cable & Wireless, seeking to
expand their current offering to mobile handsets
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Ceragon Networks addresses
the biggest problem facing wireless operators- greater backhaul
capacity. Carriers are able to migrate from TDM to IP across GSM, CDMA,
EV-DO, HSPA, LTE and WiMAX. Customers include AT&T, Hutchison 3 group, Tata, Reliance and KPN
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ComAbility develops
tools for telcos and service providers (SPs) to automate subscriber and
service operations. Cisco, Oracle and IBM are technical and development
partners
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CommuniTake is
a CRM tool in which mobile handset users permit a virtual take-over of
their Smartphone device by a support representative. Carriers, device
manufacturers and brands are using this tool to augment their customer
service and CRM efforts
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Ethrix specializes
in mobile Interactive Video Services (IVVR). Carriers and content
owners are launching mobile video products like live TV, video dating,
video blogs and portals, video Ring Back Tones, video mail, speech
recognition for mobile video and even video-based mobile banking and
tele-medicine
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Exent provides a
games-on-demand platform for B2B partners like Verizon, Qwest, Telstra,
and T-Mobile. Services are available for PC and Android devices. Their
catalog includes 1900 games with 1 million users worldwide more than $10
per month average revenue per user (ARPU)
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GoNet Systems provides
outdoor Wi-Fi infrastructure solutions for urban, 3G offload
deployments. GoNet base stations operate alongside 3G networks, enabling
cellular operators to build large-scale networks with high data
volumes. GoNet works with several Asian operators and local networks
like Las Vegas
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Recently acquired by Russian digital media heavyweight
DST from AOL, ICQ operates an Instant Messenger service for 45 million
PC and 1.2 million mobile users. ICQ leads the market
in Germany and Russia, with most consumers aged 12-24. Carriers such as
T-Mobile, Vodafone, O2, Megafon and Orange offer ICQ's IM client
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Idomoo is an
automated tool for carriers to generate targeted, personalized videos.
The technology automatically generates an unlimited number of personal,
professional videos from content received from the operator. Videos that
explain bills, promotions, etc can help reduce churn and increase
revenue
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Infogin's suite
of mobile browsing tools deliver the richness of a PC web experience to
any mobile device. Customers include carriers like Orange, Vodafone,
Telefonica and publishers such as Microsoft and AOL
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IPgallery delivers
network-centric solutions enabling converged IP Telephony, IPTV and Web
services for residential and business segments. Services include Class 5
IP Telephony, IP Centrex, Mobile Virtual PBX, FMC, IN Services, IMS RCS
services, Telco 2.0 and unlimited innovative multimedia services
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ITS Telecom has a
suite of fixed mobile convergence tools for operators to provide
communication services to their SMB customers. This includes IP PBX
services, Data routing/switching services, Firewall and WiFi
connectivity. The company operates in more than 50 countries
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Quammy is an
application that automatically updates native cell-phone contact lists
with data, photos and enriched caller ID, in real time, by accessing
social networks. The data collected by Quammy enables operators to
better understand the behavior and habits of their customers
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Lexifone provides
two-way, voice-activated translation, enabling communication between
people who do not speak the same language. Businesses, operators and
end-users access the service via telephone. The product launched in
English, Spanish and Italian with German, French, Russian, and Chinese
this year
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MCE enables operators to deliver device content management, configuration and support/diagnostics. Whether
in-store, online or remotely, mobile operators can support all phone
types, manage help desk call volumes and address returned devices.
Reference customers include Telus, Wind, Pelephone and Telefonica
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my6sense uses
artificial intelligence (AI) ranking technology to learn &
understands each user's preferences and identify their critical updates.
The application is available for Android & iOS. It ranks and
enables sharing of content to and from social streams like Facebook,
Twitter and Google Buzz
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MicroPointing offers the smallest mouse device yet-- just 1 square millimeter. This
dot sized control saves space for handset OEM while offering the full
functionality of a mouse. The product will be commercially available
later this year but is currently being tested by handset manufacturers
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Mobile Tornado helps
operators provide tools for enterprises to more accurately manage,
track and monitor their workforce. Operators like China Mobile, MTN,
BSNL, Telecom Italia, Cellcom and Orange offer these services to
enterprises and then share revenue with Mobile Tornado
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One Smart Star offers
corporate customers the opportunity to unify Voice, Fax, SMS, Mail,
Email and Website communications with a single four digit number or
letter, accompanied by the asterisk (*). The company has over 1400
corporate customers in Israel and is now rolling out to 50 countries
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ooVoo is a video
and audio conferencing service providing used by enterprises and
consumers. Currently, their fastest growth is video calls, permitting HD
quality, video messaging and 6 video windows per call. In addition,
they provide desktop-to-phone calling across 18 countries
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Orca Interactive provides
IPTV middleware, content discovery and recommendations solutions for
cable operators, ISP's, telco's, broadcasters and OTT providers. Orca is
based in is a unit of France Telecom. Other customers include Optimus
in Portugal and UNE inColumbia
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Perfecto Mobile is
an application testing and certification service that automatically
validates, tests and certifies any application on any handset, with all
content and across all networks/geographies. They are currently working
with 4 top European operators and an Israeli carrier
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RAD Data Communications provides
mobile backhaul, Carrier Ethernet and synchronization solutions,
offering cell site gateways for mobile traffic over any wireline and
wireless infrastructure. Customers include AT&T, Bezeq, Deutsche
Telekom, France Telecom, TeliaSonera, Telstra, and Verizon
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Radware delivers
application delivery solutions for wireline and mobile operators,
enabling them to ensure performance and quality of IP-based service.
Customers include NTT DoCoMo, Telecom Italia, Telus, Guandong Mobile and
Telecom Austria
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Siklu develops milimetric-wave Gigabit Ethernet systems for service providers' backhaul networks. The company's next-generation, carrier-grade solutions provide Carrier Ethernet services and mobile backhaul for operators.
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Competing with Swype, SnapKeys is
a simplified text and data input system for smartphones, tablets and
mobile devices using Android, iOS, Symbian and Windows. Its four
imaginary letter keys and word prediction engine allow users to quickly
enter text using only two thumbs
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*BRAND offers
customers an easy way to get in touch with services and brands by
dialing 'Star' followed by the brand selected name/domain. *BRAND is the
owner of a patent application for dialing letters of a variable length. The service is live on all three Israeli operators as well as Telcel in Mexico
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TeleMessage allows
operators to provide converged messaging services for any device with
Text, Voice, Video and Multimedia. Users can send, receive and manage
SMS, MMS, Voice, Fax and E-mail from the Internet, E-Mail, fixed and
mobile phones. Customers include Verizon, Sprint, T-Mobile and Orange
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One of the world's largest players in location solutions, Telmap has
end-to-end tools for operators to deliver a comprehensive LBS strategy.
Over 20 major operators globally have successfully deployed Telmap's
location based solutions.
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The Tersus Visual Programming platform makes it easy to create cross-device smartphone and web applications. Minimal
developer training is required, including no coding or scripting. The
platform is free with open source licenses and Tersus provides services
around the platform
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Traffix Systems helps
operators scale, manage and secure their networks. More than 100
service providers use Traffix, particularly their Signaling Delivery
Controller (SDC), for 3GPP / LTE control plane. This performs Diameter
load balancing and routing and enables gateway convergence
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Tvinci provides a
pay-OTT TV platform for linear content, catch-up TV and VOD across
devices. Operators can stream premium content across TV, tablet, PC,
smartphone, internet enabled STB and game consoles, monetizing through
Pay Per View, ads and subscriptions. Customers include MSN, MTV
and Orange
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trendIT develops
real time demographic solutions to monitor and analyze any location
using mobile derived signals. Analytics services include population
count with detailed characteristics and real-time monitoring with
historical comparisons. Customers include defense agencies,
municipalities and retailers
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Vayosoft provides
mobile phone management and backup to operators. This includes a remote
phone controlling service and a mobile phone backup service to provide
over-the-air backup, sync and management.Customers include Orange,
Pelephone, Cellcom and Netvision
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Viber is an iPhone
and Android application for free VoIP calls on WiFi/3G. A Viber user ID
is the verified phone number, so users can immediately see which of
their contacts has Viber. Since launching in December, Viber has several
million active users
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Wavion Networks provides
metro and rural outdoor Wi-Fi, with end-to-end solutions in 2.4GHz,
5GHz and 700MHz for service providers, government and enterprise
customers. Wavion base stations are deployed by TTML (India), MTN
(Africa), USI (Russia) and top operators in China, South Korea and the US
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WeFi allows
operators to control and manage mobile device access to unlicensed
spectrum such as Wi-Fi, with improved service quality and
predictability. The system serves 6 million devices globally, with a
Wi-Fi hotspots database of over 80 million Wi-Fi networks. Customers
include Tier I operators in the US and Israel |
















































