Rhozet Carbon Coder video transcoding used for Live Earth concert series

SANTA CLARA, Calif., July 10 /PRNewswire/ -- Rhozet Corporation's
Carbon Coder video transcoding solutuion was used by Los Angeles-based
production company Incited Media to deliver video-on-demand presentation of
last weekend's Live Earth concert series. Concerts were held July 7, 2007
in Hamburg, Johannesburg, London, New York, Rio de Janeiro, Shanghai,
Sydney and Tokyo, and through the around-the-clock efforts of Incited
Media's production team performances of more than 100 music artists,
including Black Eyed Peas, Madonna, The Police and Kayne West, were
available immediately to a worldwide audience at Live Earth
Incited Media was hired to provide webcast management services for Live
Earth by Control Room, the leading global provider of live digital
entertainment and the company in charge of producing the event. To help
Incited Media bring on-demand viewing to people around the globe as soon as
possible, the company used the Rhozet Carbon Server for immediate
transcoding of concert footage. Incited Media used Rhozet's Carbon Server
to control a network of Carbon Coder transcoding nodes. This transcoding
"farm" enabled Incited Media to create multiple video-on-demand files at
the fastest possible speed. Incited Media production staff was on site at
the event and will rapidly encode the live broadcast into high-quality
Flash and Windows Media streams at a variety of data rates at over four
times faster than real-time.
"Rhozet makes it possible for us to deliver the multiple format support
and fast turnaround for on-demand viewing that live events on this scale
require," said Ben Rolling, co-founder of Incited Video. "VOD production
that used to take a few days is now accomplished in a few hours with
Rhozet's Carbon technology."
Live Earth used the global reach of music to engage people on a mass
scale to combat climate crisis. Live Earth was a 24-hour, seven-continent
concert series that brought together more than 100 music artists and two
billion people to trigger a global movement to solve the climate crisis.
Live Earth reached this worldwide audience through an unprecedented global
media architecture covering all media platforms - TV, radio, Internet and
wireless channels. Live Earth marks the beginning of a multi-year campaign
led by the Alliance for Climate Protection, The Climate Group and other
international organizations to drive individuals, corporations and
governments to take action to solve global warming.
"We're proud to have played even a small part in such an important
worldwide event," said David Trescot, CEO of Rhozet.
Rhozet's Carbon Server manages any number of Carbon Coder transcoding
engines to greatly accelerate the conversion of media from one format to
another. Carbon Server allows for automated processing of high-volume
transcoding tasks, managing job distribution, job prioritization, load
balancing, FTP transfer, status monitoring, and job notification. All
interaction with the server software is through an administrative Web
interface that can be conveniently accessed from remote machines.



